Our Clients

"Mark and the team at Tech Research Asia are second to none when it comes to conducting and presenting evidence-based research. Their ability to derive actionable insights that resonate with their target audience has seen them become our go-to partner in their field. Mark's on-stage presence has captivated audiences at many of our events and his thought-provoking, data-driven discussions that challenge traditional thinking have been met with overwhelmingly positive feedback."

"I have worked with TRA on a number of projects, and, based on the great outcomes of those projects, I have recommended TRA to my Microsoft colleagues. TRA has subsequently completed several additional initiatives and delighted said colleagues. As a result, Microsoft has based campaign and general strategies on TRAs recommendations and insights. TRA’s Team are highly experienced in all facets of the IT industry and can support strongly successful business outcomes. As a boutique agency, TRA is flexible and cost effective and does not suffer from either bureaucratic process or rigidity which makes working with them a pleasure. They have my wholehearted endorsement."

"TRA is a standout research partner for Channel Asia across Asia, demonstrating unrivalled knowledge of the local market and a sharp understanding of both customer (end-user) and partner (channel) priorities. This joint expertise is rare for any analyst firm and demonstrates a vast array of specialisation from all aspects of the technology spectrum, whether the ecosystem approach of vendors, distributors and channel partners or the future investment plans of end-users – or both.

TRA is a also master at going beyond surface-level insights to provide crucial in-depth context when presenting data and advising the market – recognising that general commentary stating the obvious is no longer a credible source of information. Knowledge spans the entire technology stack – from hardware to cloud – and is shaped by the delivery of pragmatic guidance and realistic advice with analysts aware of the day-to-day realities of the market. TRA is a one-of-a-kind research firm backed with a credible, strategic and collaborative approach to partnering... an important voice of authority in a crowded market."

"The last two years have brought on great uncertainty. Checking our assumptions and getting insights on where the market was moving was vital to our planning. Mark and the team from Tech Research Asia provided us with unbiased research insights that helped shape our region strategy and focus. Mark’s presentation to our team on these insights elevated their confidence with thought provoking observations and a very engaging style. TRA is a key input into our ever adapting strategy.”

"Datacom work very closely with TRA across a number of areas ranging from input into our group and local strategies, differentiation and expertise, new products and services development, and insights into Industry trends and metrics. Whilst we engage with several Industry analyst organisations TRA provide the most valuable insight into what is relevant for our market and focus in a way which not only informs our strategic directions, but which guide us in the complexity of investment priorities. Their knowledge and “easy to deal with “ attitude is second to none. Their team is specialised in the right areas of IT Industry current and future initiatives and the ecosystems that impact customer’s business outcomes. TRA are a very valuable partner to Datacom."