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TRA Webinar: The Digital Pulse of Australian SMBs H2, July 25, 2024

Watch the recording.

Delivered in late July, 2024, the webinar introduced TRA analysis of relevant data drawn from our own and publicly available sources.Key questions answered:

  • What are the SMB tech and business priorities in Australia for 2024/25?
  • What is the split of buisnesses by size and demographics?
  • What is the Total Addressable Market (TAM) how is this changing?
  • What are the current trends in labor force dynamics and job prospects across key industries, and how might they impact IT spending and demand?
  • How do the latest economic and technology indices reflect the health of the digital economy?

 

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